SWITCHBLADE SPORTS LTD. | SPORTS ENGINEERING | VANCOUVER
BRANDED FILM SERIES | PHOTOGRAPHY | WEB DESIGN | COPY WRITING | SOCIAL MEDIA INTEGRATION
We worked with the designer, a team of NHL trainers, and business team to articulate the product offering and transformed a ‘ double sided skate blade ‘ into ‘ an interchangeable skate blade system’. Our team helped Switchblade raise over $1M in private equity to fund development of the first 3D printed prototype and then documented the process through prototyping, printing, and multiple rounds of on-ice testing.
The Switchblade System
Switchblade: Prototype Testing
Switchblade: An Introduction